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Chapter 3:Avoiding Legal Hassles

February 9, 2010

Avoiding legal issues is extremely prevalent in today’s society! For public relations professional words can make or break you! Legal issues are something I definitely want to avoid! Here are some very interesting points:

                                         Public Relations Writing And Media Techniques by Dennis L. Wilcox

  • “Libel suits can be avoided through the careful use of language.”
  • When working with other employees always remember to be extremely careful in these areas: employee newsletters, photo releases, product publicity and advertising, media inquires about employees. And employee blogs and virtual communities. Personal information or photographs of individuals should never be given out or used without written permission from those individuals.
  • Working in the PR field a person should know how to copyright information and how to use others copyrighted information.
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